(18) Fundamentals of Probability Sampling for Evaluators and Program Managers

Session Number: 18
Track: Professional Development Workshops
Session Type: Professional Development Workshops
Workshop Lead Presenter: Michael Cohen [M&E Director - Management Sciences for Health]
Time: Oct 25, 2016 (09:00 AM - 04:00 PM)
Room: International South 1

Audience Level: Beginner

Session Abstract:  As evaluators, we are frequently expected to analyze population characteristics and behavior to provide insight and guidance to projects. Correctly performing such tasks requires a basic understanding of the principles of sampling. This workshop is intended for evaluators who have little to no experience in sampling, but have an interest in understanding this fundamental technique. Beginning with clarifying the language and lingo, we will review basic approaches and identify the benefits and pitfalls of each. Using illustrations from global projects, we will explore the relationship between program implementation and sampling methodology and the role that the evaluator plays in facilitating practical data collection and analysis. Often, households are without addresses, let alone a verified census. This workshop will examine methods to deal with this issue and discuss how the conclusions that can be appropriately drawn from data can vary as a consequence of different sampling protocols.