Evaluation 2015: Exemplary Evaluations in a Multicultural World

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A New Era of Evaluation Reporting

Session Number: 1399
Track: Data Visualization and Reporting
Session Type: Demonstration
Tags: Data Visualization, evaluation use, Innovation, Microsoft Office, reporting
First Author or Discussion Group Leader: Melissa Howlett [Consultant - ORS Impact]
Second Author or Discussion Group Leader: Sara Afflerback [Consultant - ORS Impact]
Time: Nov 12, 2015 (07:00 AM - 07:45 AM)
Room: Columbus KL

Audience Level: Advanced

Session Abstract: 

In the age of instant gratification, evaluators must recognize alternatives to traditional evaluation reports in order to capture their readers’ attention and to promote evaluation use. This presentation will instruct participants on how and why to complement traditional evaluation reports with visual products that accommodate the purpose, appetite, and data literacy of a given audience. We will discuss the range of possible audiences and purposes that a visual product can serve, as well as how to prioritize the right evaluation findings for your target audience and stated purpose. We will then share visualization principles for effectively communicating and emphasizing key takeaways. We will conclude with a “making the case” exercise, for why evaluators should build visual products into evaluation designs, budgets, and culture. This session is intended for evaluators wanting to share and interpret data in a way that tells a compelling story and helps their audience(s) connect the dots. 



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Cancellation Policy: Refunds less a $50 fee will be granted for requests received in writing prior to 11:59 PM EDT October 6, 2015. Email cancellation requests to registration@eval.org. Fax request to (202) 367-2173. All refunds are processed after the meeting. After October 6, 2015 all sales are final.