New Data Visualization Tools & Techniques to A+ Your Reporting

Session Number: DVR2
Track: Data Visualization and Reporting
Session Type: TIG Multipaper
Session Chair: Kate Livingston [Founder and Principal - ExposeYourMuseum LLC]
Presenter 1: Melissa R. McGehee [Geospatial Data Specialist - Arizona State University]
Presenter 2: Roger Durand [Director of Research - Durand Research and Marketing Assoc., LLC]
Presenter 3: Veronica S. Smith, MSEE [Founder & Principal - data2insight LLC]
Presenter 4: Kathryn McAlindon [Doctoral Candidate/Graphic Designer - Michigan State University]
Presentation 1 Additional Author: Melissa R. McGehee [Geospatial Data Specialist - Arizona State University]
Presentation 2 Additional Author: Troy A. Voelker
Presentation 2 Additional Author: Janet Durand [President - Janet Durand Photography]
Presentation 2 Additional Author: Roger Durand [Director of Research - Durand Research and Marketing Assoc., LLC]
Presentation 3 Additional Author: Veronica S. Smith, MSEE [Founder & Principal - data2insight LLC]
Presentation 4 Additional Author: Kathryn McAlindon [Doctoral Candidate/Graphic Designer - Michigan State University]
Time: Oct 28, 2016 (04:30 PM - 05:15 PM)
Room: Atrium Ballroom C

Abstract 1 Title: Translating Research Through Storytelling Using Story Maps
Presentation Abstract 1:

One paramount challenge for researchers and evaluators is to make complex ideas and data comprehensible and engaging to various audiences. Geographic Information Systems (GIS) and Esri’s Story Map apps are an innovative means for communicating to stakeholders and a broader public. Using GIS and Story Maps helps explain complex ideas in a simple, concise manner to people with diverse backgrounds. This session will demonstrate the purpose of using GIS and Story Maps; the strengths and limitations; lessons learned; and examples of implementation by higher education grant recipients in communicating the outcomes of their project.


Abstract 2 Title: Enhancing Photographs as Means of Data Visualization in Evaluation
Presentation Abstract 2:

In recent years there has been considerable interest in data visualizations in evaluations. This is particularly so in ones that involve stakeholders, especially those with limited numerical skills, in participatory, empowerment, and developmental assessments.  To date, a variety of visualization forms with differing levels of sophistication have been applied to interpret and communicate evaluation results. However, despite their widespread use in ethnography, qualitative research, and in “geotagging,” photographic methods of data visualization have not been widely utilized by evaluators. In this paper, we discuss ways of enhancing photographs as means of data visualization in evaluation. We focus in particular on process evaluations, newly available tools in Photoshop and Lightroom, photographs as a part of media combinations, and on establishing authenticity. We provide illustrations from our own evaluation work on human services, after-school, and environmental programs.


Abstract 3 Title: The latest dashboard research and sneak peek at an upcoming dashboarding field guide
Presentation Abstract 3:

What is the knowledge base on dashboard design, build and use in performance/shared measurement, monitoring and evaluation? That’s what the folks at data2insight, led by data scientist Veronica S. Smith, will share: findings from a recent systematic literature review as well as interviews with practitioners and information design thought leaders about the current state of dashboard use and implications for the future. This work is being done in preparation for an upcoming field guide on dashboarding and measurement reporting (slated to be out in Fall 2017) authored by Ms. Smith for the Sage book series Evaluation in Practice.  We will also open up the conversation to hear our colleagues’ experiences, dashboard successes as well as challenges. Bring your dashboard stories and we might use them in the book! Take away a copy of the literature review and a deeper understanding of dashboarding and measurement reporting to inform your practice.


Abstract 4 Title: Information Graphics: The processes, the tools, and the products
Presentation Abstract 4:

In the evaluation world, well-designed visuals are critical for turning carefully collected data into impactful action. Information graphics are a growing trend that help evaluators more effectively convey data to audiences in ways that are easier to digest and use. We’ve all heard the tale of the dense, data-rich evaluation report going straight to the shelf where it will inevitably remain to gather dust. The solution is designing more intentional, person-centered products that inform and inspire. Unfortunately, designing visuals that effectively and intuitively communicate the right information to the right individuals is much more than flashy icons and colorful numbers. This presentation will outline processes for effective information communication via approaches drawn from dissemination and social marketing theories. In addition, tools for creating compelling information graphics will be explored ranging from simple word processing to advanced design programs. Examples will be shared from various community change efforts and evaluation projects.


Audience Level: None

Session Abstract:  New Data Visualization Tools & Techniques to A+ Your Reporting